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  • How the RV and Camping Industry Fuels Economic Growth: Insights for Investors

    The U.S. Bureau of Economic Analysis (BEA) recently released its 2023 data on the outdoor recreation economy, spotlighting RVing and camping's significant contributions. For RV park investors, these insights are a wake-up call to the immense potential in this thriving sector. Here’s what you need to know and how it impacts your investments: Key Takeaways from the BEA Report $26.3 Billion Added Value : RVing and camping contributed $26.3 billion to the U.S. economy, making it the second-largest conventional outdoor activity​. Growing Market Trends : The outdoor recreation economy has grown by 36% in real terms since 2012, outpacing industries like farming and utilities​. Consumer Spending Power : Campers spend an average of $50 per person, per day in local communities, driving economic growth​. Regional Leaders : States like Indiana ($4.7 billion), Texas ($2.5 billion), and California ($2 billion) lead in RV-related contributions, offering prime opportunities for expansion​. Job Creation : The outdoor recreation economy supports 5 million jobs, representing 3.1% of all U.S. employment​. Why This Matters for RV Park Investors The data underscores the resilience and growth of RVing and camping as economic drivers. This sector not only fuels local economies but also demonstrates steady demand, even during broader economic downturns. Investors can leverage this information to make strategic decisions about property acquisitions and operations. Strategic Moves for Investors Focus on High-Impact States : Target regions like Indiana, Texas, and California where RVing significantly contributes to the economy. These areas offer strong demand and potential for higher returns. Enhance Revenue Streams : Cater to the growing trend of campers engaging in additional activities like fishing, biking, and boating. Invest in amenities that attract these enthusiasts. Capitalize on Spending Habits : With campers spending $50 daily, focus on offering local partnerships or on-site services like dining, retail, or guided tours. Diversify Offerings : Explore opportunities in glamping and upscale camping facilities, catering to younger, diverse audiences seeking unique experiences. Provoking Questions for Consideration Are you strategically positioned in states leading the RVing economy? How can your park operations capitalize on the $50-per-day spending power of campers? Are your amenities aligned with the growing demand for multi-activity outdoor experiences? What steps can you take to diversify your offerings to attract younger and more diverse audiences? Conclusion The 2023 BEA report paints a clear picture: the RVing and camping industry is not just thriving but driving significant economic value. For investors, the opportunities are immense. By focusing on high-growth areas, enhancing park offerings, and aligning with market trends, you can position your investments for success in this dynamic industry. Sources:   https://www.bea.gov/news/2024/outdoor-recreation-satellite-account-us-and-states-2023

  • Understanding and Navigating Legislative Changes: How Park Owners Can Fight for Their Rights

    As the RV and mobile home park industry continues to grow, park owners face increasing challenges from state and local regulations that impact the cost and feasibility of park ownership. In a recent victory, the Texas Association of Campground Owners (TACO) successfully fought a local water surcharge imposed on an RV park, demonstrating that it is possible to stand up to adverse legislation and win. This case serves as a vital reminder for park owners to stay informed about changes in legislation and take action when necessary. Why Awareness of Legislation Matters for Park Owners Park owners operate in a complex regulatory landscape where laws affecting water rates, property taxes, environmental standards, and tenant rights can significantly impact profitability and operations. Changes in local, state, and national legislation can increase operational costs or limit an owner’s flexibility in managing their property. For instance, unexpected surcharges or taxes could drastically reduce a park’s profit margins, potentially leading to financial strain for smaller parks or independent owners. This makes it essential for park owners to keep a close watch on legislation that could affect their property. Case in Point: Fighting Unjust Legislation The recent case involving TACO is a prime example of how park owners, when backed by strong industry associations, can resist legislation that unfairly targets their business operations. In this instance, a local authority imposed a water surcharge on an RV park, a policy that could have set a precedent for increased costs for other parks in the area. By challenging the surcharge, TACO was able to secure a favorable outcome, preventing an undue financial burden on the park owner. This successful case highlights that legislative decisions can be overturned or adjusted with the right advocacy, benefiting the entire industry. Steps for Park Owners to Protect Their Interests Stay Informed and Connected:  Regularly reviewing updates from industry groups, such as TACO or national associations, helps park owners stay aware of potential legislative changes. These groups often provide resources, legal guidance, and advocacy on behalf of owners. Build Strong Community Relationships:  Engage with local government and community groups to foster a supportive network. Positive relationships with local officials can provide insights into proposed changes before they take effect and allow owners to voice their concerns early. Join Advocacy Efforts:  Partner with other park owners and industry associations to have a stronger voice when challenging adverse policies. Pooling resources for legal representation or lobbying can make a significant difference. Educate and Mobilize:  Inform other park owners and stakeholders in the region about the implications of adverse policies, encouraging a united front. Often, policies affecting one park can spread, so collective action is essential. Consider Legal Action When Necessary:  When policies significantly threaten operations, legal recourse may be a viable option. Consulting with legal experts and industry groups can help owners determine the best course of action. Conclusion The recent victory in Texas underscores the importance of vigilance and action against policies that adversely affect park ownership. With the right strategy and support, park owners can successfully challenge and influence legislation, ultimately preserving and enhancing the value of their properties. By staying informed and proactive, park owners can not only protect their investments but also contribute to a fairer regulatory environment for the entire industry. SOURCE

  • Selling Your RV/Mobile Home Park: On-Market vs. Off-Market Sales

    When selling an RV or mobile home park, one of the first decisions owners face is whether to list on the open market with a broker or to pursue an off-market sale directly to a buyer. Each approach has distinct advantages and potential drawbacks. Here, we’ll break down the pros and cons of selling on-market versus off-market to help you make an informed decision that aligns with your goals and comfort level. On-Market with a Broker Selling your park with an experienced broker offers an organized and systematic approach. Here are the key benefits and challenges: Pros of Selling On-Market Exclusive Representation with an Industry Expert A broker who specializes in RV and mobile home parks offers in-depth knowledge and dedicated representation. With exclusive listing agreements, brokers are motivated to value your property accurately and to procure qualified buyers who are prepared to close the deal. Maximized Visibility Brokers utilize industry networks, listing platforms, and dedicated marketing channels to ensure your property reaches the widest pool of potential buyers. This exposure brings in more qualified leads, increasing the likelihood of securing competitive offers. Credibility and Pricing Validation Selling with an established broker provides a layer of credibility. Buyers often trust that a broker has conducted a thorough valuation, adding weight to the pricing and underwriting. This credibility can help avoid negotiations that undervalue the property. Faster Sale Potential Experienced brokers often have extensive networks, which speeds up the selling process. Through strong buyer connections and streamlined processes, brokers can find the right buyer more quickly than off-market routes. Market Knowledge and Savings Brokers cover marketing expenses and leverage listing platforms where they already hold memberships. This can save you both time and money while also taking the burden of marketing and negotiating off your plate. Opportunity for Multiple Bidders An on-market sale opens the door for a competitive bidding process, potentially driving up the price. With more buyers in the mix, the chance of securing the highest offer available is significantly improved. Cons of Selling On-Market Exclusive Representation Agreement Many brokers require an exclusive representation agreement, typically lasting six months. This means your property is tied to one broker during that time. Choosing the wrong broker could lead to a less effective sale process. Visibility If marketed actively, people within the RV and MH industry will likely learn of the sale. While buyer visibility is beneficial, it may reach your tenants, potentially causing concern or turnover if they assume changes are coming. Property Tax Implications In states like Texas, where property sale prices are not disclosed, public pricing can still impact perceived value. Listing prices could be used by tax appraisers as valuation benchmarks, potentially increasing property tax assessments. Financial Disclosures Buyers and their lenders often require detailed financial information. This means you may need to share your park’s financial history. However, reputable brokerages like ours mitigate this by requiring NDAs before releasing sensitive information. Off-Market with a Direct Buyer Selling off-market can be appealing for owners who prioritize discretion and a straightforward sale process. However, it’s important to weigh the potential trade-offs. Pros of Selling Off-Market Discreet Transaction Off-market sales keep your sale private, meaning only potential buyers know the park is available. This discretion can be appealing if you want to avoid tenant unrest or public attention. No Broker Commissions If no brokers are involved, there are no commission fees, allowing you to retain more of the sale price. For owners aiming to minimize transaction costs, this can be a key benefit. Cons of Selling Off-Market Reduced Sale Price Potential Without the competitive environment of an on-market sale, your property might not reach its highest price potential. A smaller pool of buyers often translates to fewer offers, which can reduce your leverage and the final sale price. Limited Buyer Motivation Off-market buyers are often those specifically seeking deals they wouldn’t find on public platforms. This means they’re less likely to offer top dollar, knowing they aren’t competing against other offers. The incentive for off-market buyers is often to secure a bargain, which may not align with your financial goals. No Representation or Advocacy Direct sales leave you without professional representation. While buyers may be backed by experienced brokers or advisors, you’ll be negotiating on your own. This can put you at a disadvantage, especially if your buyer is a seasoned investor or has a sophisticated team advocating for their best interests. Making the Right Choice for You Ultimately, the decision between an on-market and off-market sale comes down to your priorities. If achieving the highest sale price and reaching a large buyer pool is important, an on-market sale with a broker provides these advantages, along with the expertise and advocacy of a seasoned professional. However, if your priority is discretion and avoiding commissions, an off-market sale may be more appealing, but it does come with potential drawbacks in sale price and negotiating power. At our brokerage, we are here to support your goals and offer a customized approach that aligns with your property’s unique value and your objectives. If you’re considering a sale, we would be happy to discuss the best strategy for your specific situation and answer any questions you may have.

  • The Rise of Outdoor Hospitality and Vacationing: A Trend Here to Stay

    In recent years, outdoor hospitality and vacationing have become a major trend as more travelers seek unique, nature-based experiences. The industry has evolved from traditional camping to offer diverse accommodations, including glamping tents, yurts, cabins, and RV sites. These options provide a blend of outdoor adventure and luxury, appealing to a broad range of travelers. Diverse Stay Options Glamping and luxury cabins allow guests to enjoy the outdoors with added comfort—private bathrooms, Wi-Fi, and climate control. Yurts offer a more rustic experience, while cabins cater to families and longer stays. RV sites also remain popular, especially for travelers seeking mobility. These diverse lodging options create an appeal for all types of travelers, whether they are outdoor enthusiasts or luxury-seekers. Revenue Streams Beyond just accommodation fees, outdoor hospitality businesses have multiple revenue streams: Tours and Activities : Many outdoor resorts offer guided tours like hiking, biking, or fishing, creating an additional revenue source. Rentals : Guests often rent equipment such as kayaks, bikes, or fishing gear during their stay. Dining : On-site restaurants or dining services are common, allowing resorts to capture additional revenue. Wellness Services : Many high-end outdoor accommodations also provide wellness activities such as yoga classes or spa services. These services not only increase profitability but also enhance the guest experience, making outdoor hospitality businesses more competitive and lucrative ( KOA ). A Booming Industry In 2023, the U.S. outdoor hospitality sector generated around $40 billion in revenue​( OutdoorRMS )​( CRR Hospitality ) The industry's rapid growth is due to several factors, including the desire for nature-based vacations post-pandemic, sustainability concerns, and the appeal of unique lodging experiences. With a significant shift in travel preferences, many people now prefer the tranquility and space offered by outdoor environments. Why the Trend is Here to Stay Several factors have fueled the growth of outdoor hospitality. The pandemic played a critical role by pushing travelers to seek open-air, socially distanced vacation options. Additionally, many people have become more eco-conscious and are seeking out vacations with a lower environmental impact. Remote working trends have also allowed travelers to stay longer in natural settings, blending work and leisure. These shifts are expected to keep the outdoor hospitality sector thriving well into the future​. ( KOA )​( Outdoor RMS ). This combination of unique stay options and multiple revenue streams, alongside changing consumer preferences, positions the outdoor hospitality industry for sustained growth in the years to come.

  • RV and Mobile Home Park Due Diligence: What to Know

    When it comes to purchasing an RV or mobile home park, proper due diligence is key to ensuring that the investment is sound and will meet your long-term financial goals. Both the physical condition of the park and its financial health should be carefully scrutinized before making an offer. Below is a guide to help prospective buyers navigate the due diligence process. 1. Physical Inspection A thorough inspection of the physical aspects of an RV or mobile home park is essential. Here are key areas to focus on: a. Infrastructure Condition Utilities:  Confirm the park’s water, sewer, and electrical systems are up to code and capable of supporting the current and future tenant base. Be aware of potential issues like aging septic systems or water wells that could be costly to repair. Roads and Pavement:  Evaluate the condition of all internal roads, driveways, and common areas. Cracked or poorly maintained pavement can be expensive to repair and may affect tenant satisfaction. Park-Owned Structures:  Inspect any park-owned mobile homes, office buildings, laundry facilities, or recreational buildings. Assess their condition to determine future repair or replacement costs. Stormwater Management:  Ensure proper drainage is in place to avoid flooding or erosion issues. b. Environmental Concerns Perform a Phase 1 Environmental Assessment  to identify any past environmental concerns, such as leaking underground storage tanks or contamination from nearby industrial sites. Investigate flood zones and wetlands. A property in a flood-prone area may require flood insurance, adding extra expenses. c. Lot Layout and Zoning Compliance Verify that all lots are properly zoned and meet local zoning requirements. Non-compliant lots may need to be altered or even shut down. Ensure lot sizes comply with current zoning laws, as some older parks may have nonconforming spaces that limit future expansion. 2. Financial Due Diligence The financial health of the park is equally important as its physical condition. Here's how to evaluate the park's financials: a. Income Verification Rent Roll:  Request a current rent roll showing occupancy rates, tenant names, and rent payments. Look for discrepancies between what is reported and actual rent payments. Rent Comparisons:  Compare the park’s current rental rates with those of nearby competitors to ensure the park is not underpricing or overpricing its spaces. Additional Revenue Sources:  Evaluate any other income streams, such as RV storage fees, laundry facility usage, or other amenities. b. Expense Review Utility Expenses:  Review the park’s utility bills for the past 12-24 months. Pay attention to any discrepancies or spikes in costs, which could indicate leaks or inefficiencies. Operating Expenses:  Analyze operating expenses, including property management fees, insurance, maintenance costs, and taxes. Ensure the park is being run efficiently, and compare the expenses to industry benchmarks. CapEx Requirements:  Assess any necessary capital expenditures (CapEx) the park may require in the near future, such as road repaving, utility upgrades, or infrastructure improvements. c. Occupancy History Review the park’s historical occupancy data for at least the past three years. Fluctuations in occupancy rates could be a red flag, potentially indicating poor management, high turnover, or undesirable park conditions. d. Financial Statements and Tax Returns Request the seller’s profit and loss statements and tax returns for the last 3-5 years. Ensure the reported net operating income (NOI) matches the seller’s statements and aligns with the park’s rent roll and expense data. 3. Legal Due Diligence There are several legal components to consider during due diligence: a. Title Review and Encumbrances Conduct a title search to ensure the property is free from any liens, judgments, or easements that could affect future ownership or use of the property. Verify the legal ownership of the park, and ensure any seller claims match public records. b. Lease Agreements Review tenant leases for any unusual clauses, terms, or conditions that may complicate future operations. For example, long-term rent-controlled leases could limit your ability to increase rents. c. Licensing and Permits Confirm the park is operating with the appropriate business licenses, health department permits, and zoning approvals. Ensure all licenses are transferable to the new owner. 4. Market and Demographic Analysis Understanding the local market and demographic trends can provide insight into the long-term success of the park: a. Local Employment and Economy Investigate the economic health of the area. A park located in a region with stable employment and population growth is likely to perform better over time. b. Competitive Analysis Examine the local competition. How many parks exist in the area, and how full are they? Are other parks offering amenities or features that you could implement to attract tenants? c. Future Development Look into potential new developments or zoning changes in the area that could affect the park’s desirability or competition. This could include new apartment complexes, retail centers, or industrial facilities. 5. Exit Strategy and Financing Always approach a park purchase with an exit strategy in mind. Here are some considerations: a. Financing Options Explore your financing options, such as bank loans, seller financing, or partnerships. Understanding the terms and requirements of financing options will affect your cash flow and return on investment. b. Long-term ROI Assess the potential for rent increases, value-add improvements, and market appreciation when determining your expected return on investment (ROI). 6. For Sellers: Preparing Your Park for Sale Sellers should keep in mind that prospective buyers will be conducting detailed due diligence, and it’s in their best interest to prepare the property for a smooth sale process. Here are some key areas to focus on: a. Maintenance and Repairs Proactively address any deferred maintenance or repairs before listing the property for sale. This can include fixing potholes, replacing aging infrastructure, and ensuring common areas are clean and well-maintained. b. Financial Transparency Organize financial statements, tax returns, and rent rolls in a clear, detailed manner. Having accurate and transparent financial records will expedite the buyer’s due diligence process. c. Tenant Relations Resolve any tenant disputes or rent delinquencies before selling. A park with happy, paying tenants is much more attractive to potential buyers. d. Permits and Compliance Ensure all necessary licenses, permits, and zoning approvals are in order. Address any compliance issues with local or state authorities to avoid delays during the sale process. The due diligence process for RV and mobile home parks requires careful consideration of both physical and financial factors. By following these steps, buyers can make informed decisions and reduce the risk of unforeseen challenges. Sellers, meanwhile, can use this checklist to ensure they are providing buyers with a well-prepared property that’s ready for a successful sale.

  • Why the Texas Triangle is Primed for RV and Mobile Home Park Ownership and Development

    The Texas Triangle—comprising Dallas-Fort Worth (DFW), San Antonio, and Houston, with Austin as a central point—has emerged as one of the most dynamic economic regions in the United States. Accounting for over 70% of Texas’ population and generating approximately $1.8 trillion in annual GDP, the Texas Triangle is not only a powerhouse in terms of economic productivity but also a prime location for real estate investment, particularly in RV and mobile home park ownership and development. As the state experiences rapid population growth, increased demand for affordable housing, and continued infrastructure improvements, the Texas Triangle presents a compelling opportunity for investors looking to capitalize on the rising need for RV and mobile home communities. Below, we explore why this region is perfectly positioned for such investment and the factors driving its growth. A Thriving Economic Engine The Texas Triangle is home to some of the largest and most economically productive metropolitan areas in the country: Dallas-Fort Worth: The DFW metroplex is one of the fastest-growing metropolitan areas in the U.S., with a GDP of over $535 billion. The area is a hub for finance, technology, and manufacturing, driving continuous job creation and demand for housing. Houston: The Houston metropolitan area is a global energy hub and home to the world’s largest medical complex. The region boasts a GDP of nearly $500 billion and has seen rapid expansion in both traditional and renewable energy sectors, fueling population growth. San Antonio: Known for its military presence and rapidly growing tech sector, San Antonio is the third point of the Texas Triangle. It has seen consistent growth in recent years and is attracting significant investment in real estate and development. Austin: Often called “Silicon Hills” due to its booming tech industry, Austin has become a national hub for technology and innovation. Companies like Tesla, Apple, Oracle, and Google have significantly expanded their presence in the city. Austin’s tech-centric economy has contributed to its explosive population growth, with the metropolitan area’s GDP nearing $200 billion. The influx of tech companies and high-skilled workers has fueled demand for real estate across all sectors. The growth of tech startups and venture capital investment in the city make Austin a key player in the Texas Triangle’s economy. However, rapid urbanization has also led to skyrocketing home prices, making RV and mobile home parks an attractive option for affordable housing in the surrounding areas. This economic stability and growth provide a solid foundation for real estate investment, particularly in RV and mobile home parks. With strong job markets and affordable living costs, the region is attracting new residents at an unprecedented rate, creating high demand for housing options—especially those that are affordable and flexible, such as RV and mobile home communities. Population Growth: Fueling the Demand for Affordable Housing One of the most significant drivers of the Texas Triangle’s growth is its rapidly expanding population. As of 2024, over 18 million people live in the Texas Triangle, and that number is projected to reach nearly 30 million by 2050. This surge is driven by a combination of internal migration, international immigration, and the region's overall economic attractiveness. This population growth presents an extraordinary opportunity for RV and mobile home park developers and owners. As housing affordability becomes a concern in urban centers like Austin, Dallas, and Houston, many residents are turning to more affordable alternatives. RV and mobile home parks provide a cost-effective solution for people seeking flexible living arrangements without the high costs associated with traditional homeownership. Affordability Crisis in Traditional Housing Markets As the Texas Triangle grows, housing prices in urban and suburban markets have skyrocketed. Austin, for example, has seen home prices rise by over 40% in just the past few years. Similar trends are evident in Dallas and Houston, where rapid population growth has put pressure on available housing inventory. RV and mobile home parks offer a more affordable alternative to traditional housing, especially in regions where home prices have become unattainable for many residents. Not only do these communities provide lower costs, but they also offer flexibility for transient workers, retirees, and younger populations who prefer affordable living arrangements without long-term commitments. Infrastructure and Connectivity: The I-35 and High-Speed Rail The Texas Triangle’s transportation infrastructure plays a critical role in supporting its rapid growth. The I-35 corridor, which connects the major cities of the region, serves as a vital artery for trade and transportation, and it is also an ideal location for RV parks catering to long-haul travelers and temporary residents. Moreover, the proposed high-speed rail project between Dallas and Houston (Texas Central Railway) is poised to revolutionize travel within the region. This rail line would significantly reduce travel time between these two major cities, further integrating the Texas Triangle and making the surrounding areas more attractive for development. RV and mobile home parks located near major highways and rail lines stand to benefit from increased traffic and demand from travelers seeking short- or long-term stays. Low Barriers to Entry for Investors Investing in RV and mobile home parks within the Texas Triangle also presents several advantages in terms of lower barriers to entry compared to other real estate asset classes: - Lower Initial Investment: RV and mobile home parks typically require less capital upfront than traditional real estate investments like multifamily or commercial office buildings. - Stable Cash Flow: RV and mobile home park tenants tend to stay long-term, providing steady rental income for park owners. Even transient RV travelers offer consistent revenue during peak travel seasons. - Strong Demand: Given the rising costs of homeownership and the growing need for affordable housing, demand for RV and mobile home communities is expected to remain strong in the coming decades. For investors looking to diversify their real estate portfolios, RV and mobile home parks in the Texas Triangle provide a unique opportunity to tap into a high-demand market without the capital intensity of more traditional real estate ventures. Sustainability and Renewable Energy: A Long-Term Opportunity The Texas Triangle is not only a hub for energy, but also a leader in renewable energy, particularly wind and solar power. Texas leads the nation in wind energy production, and investments in solar energy are rising. For RV and mobile home park owners, this presents an opportunity to integrate sustainable energy solutions into their developments, reducing operational costs and appealing to environmentally-conscious tenants. Furthermore, the state’s favorable regulations around energy development and real estate make it easier for investors to incorporate solar panels, wind turbines, or other green technologies into their communities. This can enhance the long-term profitability of RV and mobile home parks while also supporting Texas’ broader goals of sustainability. Conclusion: A Prime Region for RV and Mobile Home Park Investment The Texas Triangle offers a combination of economic strength, rapid population growth, infrastructure development, and rising demand for affordable housing—making it an ideal region for RV and mobile home park ownership and development. As housing prices in urban areas continue to rise, and more residents seek affordable, flexible living arrangements, RV and mobile home communities stand out as a solution to meet the region’s growing needs. With lower barriers to entry and strong, consistent demand, investors in RV and mobile home parks can expect stable cash flow and long-term growth opportunities. Additionally, the region’s ongoing infrastructure developments and focus on sustainability further solidify the Texas Triangle as a prime location for real estate investment. For investors looking to capitalize on the future of affordable housing and real estate development, the Texas Triangle is the place to be.

  • The Evolving RV Park Business: Why a Strong Digital Presence is More Important Than Ever

    The RV park industry has transformed dramatically over the last decade, largely due to the internet's role in changing how consumers research, book, and experience their stays. As an RV park broker, I work with park owners across Texas, helping them navigate these changes while increasing the value of their properties. One of the most common questions I get from park owners is, "Why is my occupancy not as strong as it was just a few years ago?" The truth is, the RV park business has evolved, and owners must adapt to remain competitive. With an oversupply of parks, a plateauing demand following COVID-19, and the rise of digital marketing, having a robust online presence is no longer optional—it’s essential. How the Industry Has Changed A decade ago, many RV park bookings were made through phone calls, walk-ins, or referrals. But today, the internet is the dominant force. From initial research to final booking, consumers expect seamless, user-friendly digital experiences. If your park doesn't have a solid online presence or lacks modern booking capabilities, you’re likely losing out on potential guests. So, how can you combat these changes? By creating a strong digital marketing strategy that attracts new guests and keeps your park competitive. Why a Strong Digital Presence Matters Beyond just a basic website, today’s digital marketing tools allow you to: Reach a global audience through search engine optimization (SEO)​. Attract highly targeted guests with pay-per-click (PPC) advertising​. Build relationships and stay top-of-mind with past guests through email marketing​. Showcase your park’s unique amenities with engaging social media content​. An optimized digital presence ensures your park is easily discoverable and makes it more likely that potential guests will choose your park over the competition. Actionable Steps to Boost Your Digital Marketing Invest in a Professional Website  Your website is your park’s digital storefront. It must be easy to navigate, mobile-friendly, and offer seamless booking options. A well-designed website increases conversion rates and helps guests quickly decide to book with you​. Leverage Social Media  Social media platforms like Instagram and Facebook are powerful tools for showcasing your park’s amenities, customer testimonials, and special events. Regular, engaging content keeps your park in front of potential guests​. Optimize for SEO  Ensure your website is optimized for search engines by using keywords that travelers might search for, like “RV parks in Texas” or “RV parks with amenities.” This helps your park rank higher in search results, making it more likely that potential guests will find you​. Encourage Reviews  Positive reviews on platforms like Google and TripAdvisor can be a deciding factor for potential guests. Encourage satisfied visitors to leave reviews, and ensure your responses are timely and helpful​. Offer Email Marketing  Building an email list of past and potential guests allows you to send newsletters, special offers, and updates that keep your park top of mind. This form of direct marketing is an inexpensive way to maintain guest engagement​. What To Do If Occupancy Is Falling If you’re experiencing a drop in occupancy, it’s essential to reassess your digital presence and marketing efforts. Here are a few additional strategies to consider: Promotional Pricing:  Offer incentives like “stay three nights, get the fourth free” to boost bookings during slower seasons​. Partner with Local Attractions:  Create bundled offers that include tickets to local attractions or dining experiences​. Improve Guest Experience:  Use feedback to enhance amenities or services, which can lead to repeat business and positive reviews​. Conclusion As the RV park industry becomes more competitive, owners who invest in a strong online presence will have a significant advantage. It’s not enough to rely on past guests or word-of-mouth anymore. You need a strategic digital marketing plan to stay visible and attract new visitors. If you’re unsure where to start or need help improving your park’s digital presence, consider working with professionals who specialize in RV park marketing. The goal is to ensure your park is not just surviving but thriving in today’s digital-first world.

  • What does “Seller or Owner Financing” Mean?

    If you’ve been in the market to buy or sell an RV/MH Park in the last 2-3 years, you’ve probably seen a number of properties marketed with the following buzz words: Seller/Owner Financing Owner Carryback Seller Carry Seller Take-Back Mortgage Owner Will Carry (OWC) Purchase Money Mortgage   You also may have found yourself asking, what does this even mean for me as an investor or an RV/Mobile Home park owner? The definition of each of these terms can be simplified by the following: The seller of the RV or mobile home park provides a loan to the buyer instead of the buyer getting traditional bank financing. Benefits to the buyer: Easier access to financing, especially if bank loans are hard to secure. Potentially more flexible terms, such as lower down payments or interest rates. Quicker acquisition by bypassing lengthy traditional financing, enabling the buyer to take ownership of the RV or mobile home park sooner Benefits to the seller: Attracts more buyers. Provides a steady income stream through payments. Potentially higher sale price since the seller is offering financing options. Can speed up the diligence process, increasing certainty of close   This definition provides a solid foundation, but additional considerations arise, especially with existing debt. If you have further questions about selling or buying a park through this method, please don't hesitate to contact our team at: MHRV@partnersrealestate.com

  • RV There Yet?

    How the September 17th Fed Meeting will affect the RV park sale prices and certainty of closing The economic landscape has evolved significantly since March 2020, also known as the last time interest rates weren’t increased or held steady. With many experts hinting at a potential rate cut in next month’s Fed meeting, RV park sellers and buyers are left wondering, “RV there yet?” Under current market conditions, the feedback we receive from sellers and buyers is consistent with the following: Impact of Current Interest Rates on Pricing and Certainty of Close Higher Borrowing Costs:  Elevated interest rates lead to higher mortgage payments, which can reduce the property's value as buyers may need to offer less to maintain profitable margins. Lower Certainty of Close:  With more expensive financing and risk averse banks detouring from specialty properties like parks, 75% of deals are falling out of contract that are contingent on securing bank financing. Increased Cap Rates:  Higher interest rates generally raise capitalization rates, which can result in lower property valuations, discouraging sellers. Potential Benefits of a Rate Cut Enhanced Cash Flow Projections:  Lower interest rates reduce debt service, improving cash flow and allowing buyers to justify higher offers, which can align with the seller’s expectations, increasing deal closure chances. Attracting More Investors:  A lower cost of capital makes the investment more appealing, drawing in more buyers and creating competitive bidding, which supports property pricing and closing certainty. Easier Loan Approval:  Reduced rates can improve debt coverage ratios, making it easier for buyers to secure financing, which accelerates the closing process. To discuss these factors further, contact our team at  MHRV@partnersrealestate.com

  • The Profitable Perks of Dog-Friendly Facilities at RV Parks

    The RV park industry is evolving, with an increasing number of travelers bringing their dogs along on their journeys. The Dyrt’s 2024 Camping Report, supported by insights from the All-New Toyota Tacoma, found that over half of campers (53.7%) brought their dogs along in 2023. With nearly half (46.8%) of campers identifying RVing as their primary camping type, RV park owners have a lucrative opportunity to attract more guests and boost profitability by offering dog-friendly amenities. Attracting More Guests In a competitive market, RV parks that offer quality dog facilities can significantly boost their guest appeal. Dog owners are not just looking for a place to park their RV; they want a destination where their pets are welcome and cared for. RV parks that provide amenities such as fenced dog parks, dog washing stations, and pet-friendly trails create a unique value proposition that draws in this substantial demographic. The Dyrt’s data shows that as more travelers hit the road with their pets, they actively seek out campgrounds that cater to their needs. The success of 4 Paws Kingdom Campground & Dog Retreat, ranked as the No. 1 dog-friendly campground in the U.S., illustrates the draw of specialized, pet-centric facilities. By prioritizing the needs of dogs, this campground attracts a steady stream of guests who are willing to return time and again, generating consistent bookings. Boosting Profitability Investing in dog-friendly amenities isn’t just about guest satisfaction; it’s a smart financial move. RV parks with superior pet facilities can often command higher rates, as pet owners are willing to pay more for the added convenience and care for their dogs. These amenities can also lead to longer stays, as guests feel more comfortable and satisfied knowing their pets are well accommodated. Additionally, the opportunity to offer premium services, such as pet sitting or grooming, opens up additional revenue streams. These services meet the needs of pet owners while also enhancing the park’s profitability. As the demand for dog-friendly camping options grows, RV parks that offer these amenities can tap into a niche market, boosting occupancy rates and overall revenue. The Power of Statistics The numbers back up the importance of these offerings. With over 53% of campers bringing their dogs along, and nearly 47% primarily using RVs, the market for dog-friendly RV parks is substantial. Moreover, The Dyrt’s report highlights that dog parks were one of the most added amenities at campgrounds last year, alongside essentials like Wi-Fi and pickleball courts. This trend demonstrates a clear shift in the market, with RV park owners recognizing the value of catering to pet owners. In conclusion, offering dog-friendly facilities at RV parks is a strategic move that can drive guest attraction and increase profitability. By investing in amenities that cater to pet owners, RV park owners can tap into a growing market, differentiate themselves from the competition, and ensure a steady stream of satisfied, returning guests.

  • Use Solar Power to Offset Energy Expenses at Your RV Park

    The Power of the Sun: Solar Energy Solutions for RV Parks As the global focus on environmental sustainability intensifies, RV parks are increasingly turning to solar power as a viable and eco-friendly energy solution. Solar power offers RV park owners the dual benefits of reducing operational costs and enhancing appeal to environmentally conscious campers. This comprehensive guide delves into the various advantages, practical considerations, and success stories of implementing solar power in RV parks. The Rise of Solar Power in RV Parks The adoption of solar power in RV parks is a growing trend driven by the desire to reduce carbon footprints and operating expenses. Solar power provides a renewable energy source that aligns with the environmental values of modern campers, making parks more attractive to a broader audience. Solar power systems for RV parks typically include solar panels, charge controllers, batteries, inverters, and wiring. These components work together to capture sunlight, convert it into usable electricity, and store it for use during non-sunny periods. The benefits are substantial, ranging from cost savings to enhanced guest experiences. Financial Benefits and Incentives Investing in solar power can significantly reduce electricity costs for RV parks. For instance, the Auburn Gold Country RV Park in Auburn, California, generates approximately $90,000 annually from its solar installations. The upfront investment is often mitigated by federal and state incentives. The Solar Investment Tax Credit (ITC), for example, allows a 26% federal tax credit on the cost of solar systems installed before 2023, decreasing to 22% for commercial systems thereafter. State-level programs may offer additional rebates, grants, or loans, covering up to 30% of installation costs. Examples of financial benefits include: Happy Trails RV Park : Annual savings of $20,000 on energy costs with a payback time of 2.25 years. Green Acres RV Resort : Annual savings of $30,000 with a payback time of 2.13 years. Camp Wildwood : Annual savings of $45,000 with a payback time of 2.40 years. These incentives, coupled with the long-term savings on energy costs, make solar power a financially sound investment. Case Studies of Successful Solar Implementations Tucson/Lazydays KOA Resort, Arizona : The resort installed three large "PowerParasols" that provide shade and generate clean solar energy. These structures cover 45 campsites, making them attractive year-round and generating about $330,000 in annual electricity savings. The investment is expected to be recouped in about eight years. Sun Communities, California : Sun Communities invested $24 million in solar facilities at multiple RV resorts and manufactured home communities, including the 49er Village RV Resort and Wine Country RV Resort. These investments not only reduce energy costs but also improve the company’s Environmental, Social, and Governance (ESG) ratings, attracting green-focused investors. Herkimer Diamond KOA Resort, New York : The resort built a "solar colony" initially powering three park model RVs. The success of this initiative led to broader adoption of solar technology across the park. Designing and Maintaining Solar Systems To design an efficient solar power system for an RV park, consider the following factors: Power Requirements : Assess the daily energy needs of the park, including campers' requirements and park amenities. Location and Sunlight : Evaluate the park's geographical location and sunlight exposure to optimize panel placement and energy production. Space Availability : Ensure there is adequate space for the necessary number of solar panels. Proper installation and maintenance are crucial. Installation should be performed by certified professionals, and regular maintenance should include cleaning panels, inspecting electrical connections, and performing routine checks on inverters and batteries to ensure optimal performance. Educating Campers on Solar Power Educating campers about the benefits of solar power can enhance their experience and encourage sustainable practices. Providing informational brochures, offering guided tours of the solar installations, and hosting seminars or workshops can raise awareness and promote energy conservation among guests. Conclusion Harnessing solar power is a smart, sustainable choice for RV park owners. It reduces carbon emissions, lowers operating costs, and attracts environmentally conscious guests. With various financial incentives available, transitioning to solar energy is both an economically and environmentally sound decision. By investing in solar power, RV parks can lead the way in creating a greener future for the camping industry. Citations and additional reading: https://crrhospitality.com/blog/harnessing-solar-power-a-guide-for-rv-park-owners/ https://woodallscm.com/park-owners-realize-benefits-of-utilizing-solar-power/ https://coppermountainrvpark.com/powering-up-the-benefits-of-renewable-energy-in-rv-parks/

  • How Do Site Covers Affect RV Park Bookings and Performance?

    Investing in site covers for your RV park can significantly impact bookings and overall park performance. Here’s an in-depth analysis of the costs, ROI, and factors to consider: Cost of Adding Site Covers The initial cost of adding site covers varies based on materials, design, and installation. On average, the expense ranges from $1,500 to $12,000 per site, depending on the complexity and quality of the covers. While this may seem steep, it's essential to consider the long-term benefits. Return on Investment (ROI) Site covers can provide a substantial ROI through increased occupancy and rental rates. Parks with covered sites often attract more bookings, especially in regions with extreme weather conditions. RV owners value the protection from sun, rain, and debris, making them willing to pay a premium for covered sites. The ROI can be seen in: Higher Rental Rates:  Parks can charge an additional $5-$15 per night or $100-$200 per month for covered sites. Increased Occupancy:  Covered sites tend to book out more quickly and stay occupied longer during off-peak seasons. Extended Stays:  RV owners are more likely to extend their stay when they feel their vehicles are better protected. Impact on Occupancy and Rental Rates Adding site covers can lead to: Higher Occupancy Rates:  Covered sites offer a competitive edge, making your park more attractive to potential guests. This is particularly true in areas prone to extreme weather. Increased Rental Rates:  As mentioned, covered sites can command higher nightly rates, boosting overall revenue. Why RV Goers Prefer Covered Sites RV goers often prefer sites that are covered for several reasons: Shade and Comfort:  Shade provided by site covers helps keep RVs cooler, enhancing comfort for the occupants. This is especially beneficial during hot summer months. Preservation of RV Roofs:  Site covers protect the RV roofs from harsh weather conditions, preventing damage and prolonging the lifespan of the roof. Since RV roofs can be expensive to replace, this added protection is highly valued by RV owners. Protection from the Elements:  Site covers shield RVs from sun, rain, snow, and falling debris, reducing wear and tear and helping to maintain the RV's exterior appearance. Factors for Park Owners to Consider When considering the addition of site covers, park owners should evaluate: Climate and Weather:  If your park is in an area with frequent rain, intense sun, or snow, site covers can protect RVs and appeal to guests looking for added convenience and protection. Guest Preferences:  Survey current guests to understand their interest in covered sites. This feedback can provide valuable insights into potential demand. Budget and Financing:  Determine the initial investment and explore financing options. Weigh the upfront costs against the projected increase in revenue. Design and Aesthetics:  Ensure the site covers blend well with your park’s overall design. Attractive and well-maintained covers can enhance the park’s visual appeal. Maintenance:  Consider the long-term maintenance of site covers. Regular upkeep is essential to ensure they remain in good condition and continue to provide value to guests. Additional Considerations Marketing:  Highlight the availability of covered sites in your marketing materials. This can attract guests specifically seeking this amenity. Competitor Analysis:  Look at nearby RV parks to see if they offer covered sites. If not, this could provide a unique selling point for your park. Guest Experience:  Consider how site covers can improve the overall guest experience, leading to positive reviews and repeat business. Investing in site covers is more than just an added amenity; it's a strategic move to enhance your RV park's appeal, occupancy rates, and revenue. By carefully considering the costs, ROI, and guest preferences, park owners can make an informed decision that benefits both the park and its guests.

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